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Case Studies

Our partners become involved in our events in a variety of innovative ways. Read more about how other brands have made our events work for them.

Case Studies Case Studies Case Studies

For more information, please contact Rachel Kent, Sponsorship Coordinator at rachelk@threecounties.co.uk or 01684 584 909

Harrison Clark Rickerbys - Official Legal Partners to Three Counties

Aims

With the merger of two big hitters, Harrison Clark and Rickerbys in  2013, the newly formed business became the area’s top legal practice with offices in Herefordshire, Gloucestershire and Worcestershire. Partnership with Three Counties has been designed to communicate the launch of the new brand to a wide audience right in the heart of Harrison Clark Rickerby’s region and to support the wider business aims of developing brand recognition such that Harrison Clark Rickerbys is front of mind as solicitors of choice for local consumers and businesses. 

Outcome

"We have been delighted with our partnership with Three Counties. Exposure at the Showground has been most beneficial to building our brand profile within Herefordshire, Gloucestershire and Worcestershire. Our relationship with Three Counties is one which we are most proud of and the team at the Showground have provided invaluable support throughout the whole partnership." Anna Roby-Welford, Marketing Director 

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Bruton Knowles at Royal Three Counties Show

Aims

To collect data from Three Counties Members, increase brand profile, entertain clients and position Bruton Knowles as the land agency of choice within the region. 

Outcome

"We were delighted with the response to our sponsorship at Royal Three Counties Show. Our approach to communicating with members, the most engaged visitors to the show, was innovative and hugely successful in terms of firstly targeted data collection and, secondly, reinforcing the Bruton Knowles brand as an integral and key part of the agricultural community." Chris Eldridge, Marketing & Communications Manager 

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Westons Cider at Royal Three Counties Show

Aims

Remind consumers and staff that Westons remains a heritage brand and promote the Westons Visitor Centre (Much Marcle, Herefordshire) as a Great British day out in Herefordshire.

Outcome

"Sponsoring at Royal Three Counties Show reinforces the message that Westons growth is based on our unique heritage which is firmly rooted in Herefordshire. Our involvement at the Show allows us to communicate this important message and publicise our Visitor Centre to a local audience." Helen Thomas, MD

 

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Lightsource Renewable Energy at Royal Three Counties Show

Aims

Launch title sponsorship of Three Counties Farming Conference (13 November 2014) and raise awareness of the solar energy possibilities available to farmers and landowners. 

Outcome

"The Show is a perfect fit for our target audience demographic of farmers and landowners. What drew us to choosing the Red Devils display to launch our title sponsorship of the Three Counties Farming Conference later in the year, is that they are one of the most thrilling and visible features of the Show, so we are confident that most visitors will have seen our branded flag appearing in the sky accompanied by a dramatic red plume!" Giulia Cocconcelli, Marketing Executive 

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Westons Cider at Malvern Autumn Show

Aims

Westons Cider has undergone remarkable growth over recent years. The aims were to remind consumers and staff that Westons remains a heritage brand that has not lost touch with its Herefordshire roots and to build awareness of Westons Visiotr Centre as a local attraction offering tastings, tours and resturant/cafe. 

Outcome

"We were delighted with the response at Malvern Autumn Show. Visitors really took on board the message that whilst they find Westons products in most pubs and supermarkets now, its heritage is the foundation for our growth - the continued affection & loyalty for the brand that this engenders is essential for our continued success." Helen Thomas, MD, Westons Cider

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