Sponsorship & Hospitality

In the noisy world of marketing communications, ensuring that you reach the right audience in the right frame of mind to listen is becoming increasing difficult. Cynical consumers no longer accept blunt messages as fact and have become ever more resourceful about tuning out and switching off.

However, sponsorship at some of the most prestigious shows in the heart of England can offer a creative way to deliver a subtle message that stands out from the crowd. Tailored and unique, our sponsorship opportunities enable positioning of your product, brand or company to a highly affluent and influential audience at a time when they are receptive, looking for ideas, inspiration and entertainment.

From the prestigious Malvern Spring Gardening Show, the 1st of the national RHS shows, to the best of British farming and country living at the hugely popular Three Counties Show, and action packed family fun at The Malvern Autumn Show, we offer many unique days out in the heart of the countryside and opportunities for sponsorship.

With large audiences, an outstanding and unparalleled venue, and a reputation for excellence and innovation, the Malvern Showground can deliver tangible business benefits regardless of your size or scale.

With a diverse range of options covering all aspects of rural life, horticulture and environment your investment will create an outstanding range of powerful marketing, promotional, PR and media opportunities which deliver a return that is second to none.

In the past sponsors have used our premier events to:

Enhance, promote and raise their company profile
Launch new initiatives, products, and services
Increase exposure and awareness
Show support for rural and local community
Promote and sample new products and services
Generate networking contacts
Develop partnership and associations
Entertain clients and corporate guests
As a way to achieve direct access, contact and feedback with target audience
Develop new markets and broaden customer base
Market research new concepts
Develop business to business opportunities
Change or revitalise image
Differentiate themselves from the competition
Visibly deliver corporate objectives at a grass root level
Consumer education

From banners / signage, programme/catalogues/schedules/map advertising, prize giving/judging/presentations, seminars, corporate hospitality, pre-during and post show publicity, commentary highlights, association with gardens/features/events/classes, main arena attractions, trade stands, to mobile promotional activity to name a few.

To find out more about how we can match your commercial objectives with the right opportunity at our shows, we would be delighted to discuss the options available and identify the perfect match for you, please contact John Wilesmith on 01684 584916 or by email.

For a more detailed view about sponsorship opportunities at our major show please click the relevant link on the right.