Education for everyone at this year’s Royal Three Counties Show

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16th May 2019

Thousands of school children will descend on Malvern next month as Royal Three Counties Show shines a spotlight on educating the next generation about rural life and the farming industry.

The show, which takes place at Three Counties Showground, in Malvern, on June 14-16, will host over 3,500 local children on its opening day as part of the show’s ‘Schools Go Free’ initiative.

And for the first time ever, all children will be admitted free to the event this year in a bid to spark an interest in agriculture from an early age.

As Herefordshire takes the reins as the host county this year, the Herefordshire Hub will be at the heart of the show. It will host a number of organisations that will teach visitors about the area and what it has to offer, from Freshfields Fruit Ltd demonstrating the modern production of strawberries, asparagus and garlic, to Hereford College of Arts which will be hosting creative sessions. The hub will also host the NMiTE Ingenuity Studio, which is hoping to encourage a whole new generation to pursue engineering as a lifelong career.

There are some exciting developments in the shows theatres this year as it sees TV presenter Sybil Ruscoe host three panels on the theme of Food Production: Meeting the Demands of Today and Tomorrow in the Wellington Boot Theatre on Friday 14th June, giving an insight into the challenges faced by farmers from policy changes to agritech to sustainability. Three Counties Showgorund will also welcome the President of the Rare Breeds Survival Trust (RBST) and TV presenter, Jimmy Doherty, who will be hosting talks throughout the show, including inside the ‘Ask the Farmer’ theatre, an area where visitors are encouraged to discover all you need to know about farm animals and ask those burning questions!

Local Scout and Guide groups will also be welcomed back over the weekend of the show to earn their Royal Three Counties Show badge. Each child must complete a variety of different tasks that are based in different areas around the site to achieve their badge. Some new stops on the itinerary include ‘Meet the Groom’ so that visitors can brush up on their equine knowledge, walking the grain chain with LEAF Education and powering up with Western Power Distribution.

Three Counties also plans to continue its enterprise initiative which will see four schools host a stand to sell their wares at the show. Each school sells a variety of goods, from personalised products using locally sourced wood to honey excavated from Tenbury’s High Ormiston’s beehives.

Three Counties Showground’s Head of Shows Diana Walton said she was thrilled to be placing education at the forefront of the Royal Three Counties Show.

“The Royal Three Counties Show is an excellent day out for all but we also feel it is important to ensure our visitors of all ages have access to information in all areas of the show,” she said.

“Our main charitable aim as an organisation is to educate and we’ve really put an emphasis on that over the past few years.

“Education will play a huge part in the future of farming, from upskilling the current workforce to educating the next generation of farmers – which is exactly what we’re hoping to do at Royal Three Counties Show.

“There will be plenty of opportunities to have a go at different activities, from learning crafts with the Woodvilles Medieval Camp to walking the food processing chain with the Royal Agricultural University - the possibilities are truly endless!”

Set at the foot of the Malvern Hills, the show is expected to attract more than 90,000 visitors over the course of the weekend.

Royal Three Counties Show will take place from Friday 14 June until Sunday 16 June. Tickets are now on sale. Advanced tickets are from £21 for adults, with under 16s going free.